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Latest campaigns
Protein Plus
Barilla Protein+: der Pasta-Geschmack, den du liebst, mit geballter Protein-Power für Momente, in denen du alles geben möchtest.

Pasta love
Love is about sharing moments, no matter how big or small they may seem. Barilla created a special pasta cut dedicated to love in all its purest forms.

Passive Cooking
Passive Cooking is an alternative way of cooking pasta that reduces CO₂e emissions by up to 80%* in comparison with the traditional method.

Barilla x Secret Escape UK
Discover the foodie trails of Italy with Barilla and Secret escape UK, a special collaboration for an authentic Italian experience.
